InUX CollectivebyDominic Sando·Mar 21, 2022How about we make Product Strategy simple?I’m not too fond of the articles out there on Product Strategy. Why? Because they often present a set of steps that sound great in practice…
InUX CollectivebyDominic Sando·Jan 12, 2022Identifying the best design option like a scientistA case study of using unmoderated click tests to evaluate the usability of alternate feature designs, co-authored by Alessia Romano and me.A response icon2A response icon2
InUX CollectivebyDominic Sando·Dec 23, 2021A week where a product team doesn’t make a good decision is a wasted weekI’ll let you in on a secret. There’s an easy way you can assess how good a product trio is at discovery. Just ask them, “what did you learn…A response icon2A response icon2
InGousto Engineering & DatabyDominic Sando·Mar 25, 2021Five top coaching lessons from Gousto’s C-SuiteTom Wallis, Gousto’s CMO, recounts one of his favourite growth moments:
InProduct CoalitionbyDominic Sando·Feb 26, 2021From Growth Hacking to Product ThinkingGousto’s approach to solving customer problems to create massive business value has radically changed in the last two years. We’ve learnt…
Dominic Sando·Jan 27, 2021The ultimate guide to personal development planningI’ve been searching for a guide to help me run better development conversations with my team since I first became a manager two years ago.A response icon1A response icon1
Dominic Sando·Jan 5, 2021How we created a vision for our Product team in just three hoursI believe that every team must always have a plan in place to improve both the team and ways of working continually. Otherwise, your team…
Dominic Sando·Jul 6, 2020Unlocking the massive value of a well-focused squad with Discovery TeamsAt most high-growth startups, engineering time is scarce, and targets are high. If you work on the wrong opportunity for a few months, you…
Dominic Sando·Jul 1, 2020Why two-sided testing is reducing your A/B testing program’s impact by 25%The one-sided vs two-sided debate has been one of the most fiercely fought of 20th-century. The feud began in the fifties when…
InThe StartupbyDominic Sando·Apr 15, 2020Why every PDP should include work designAt the end of 2019, the mood in the Growth team was low. The team had been working individually for long stretches, shipping impactful but…A response icon1A response icon1
